The product launch checklist

A must read guide

My review

Marketing always have interested me a lot. That's why I read
and reviewed this book before my other reads. 

I enjoyed the book the product launch written by Dominic Frúges, 
because it offered a wide range of topics and tips about how to
launch a product. I also found the to do lists and the check lists
in the book very handy. 

It is clear that the author has lots of experience in this topic. So,
the book is an absolute must read guide for everyone who

is interesting in launching a product.

Of course I give a 5 star for the product launch.

Booktasters

I want to thank Booktasters and the author, Dominic Frúges
as well for providing me a free copy, in return for my honest 
review, which I did. 

The book "The product launch" was published August 28, 2022. 

Bookreview: All in the same boat

 

Very interesting book! 

Summary

On a submarine crew, officers and sailors work together in cramped spaces
and challenging conditions to accomplish complex missions with no room for
failure.

As Rennie moved into leadership positions in the business world, he found that
the basic underlying principles for success at sea also led to high-performing
teams on land.

Leaders succeed when they create a unified team with a singular mission -
when all employees perform like they are all in the same boat. 

My Review

I enjoyed this book very much as well as the applicable book cover. 

The author tells fantastic about his own experiences in the navy, which
he compares to situations in a business.

I read many books about leadership and about Industrial and Organizational
psychology but this one is special due to the personal stories of the author.
He also makes great links and argumentations with for example facts and 

figures.This book helps business leaders with clear hints. 

I would recommend "All in the same boat" to all the business leaders who
want inspiration for the problems in their firm. 

I give without any doubt a 5 star rating to this very interesting book! 

The author

Jon is a business leader, author, podcaster and speaker. He is co-founder,
president and CEO of Peak Demand Inc., a manufacturer of critical
infrastructure products for electric utilities. He served as a U.S. naval officer
on nuclear submarines and has close to 30 years leading industrial businesses
in North America.

He had a singular mission: to build a world with better bosses. His hope is that
his books inspire you to look at leadership in a new light. 

Booktasters

I received a free copy in return for my honest review via Booktasters and
the author. 

The author was very friendly and very correct as well as Booktasters. 

All in the same boat is published on May 2nd. 2021. It is available on Kindle
and in Paperback on Amazon.